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Magazine launches & events 2006 Links to other years

Magazines by cover date. Alphabetic list on right. Launch page for 2005


Magazines in development and news alert
  • Web replica of Dazed & Confused with archive back to July
  • Founder Tim Southwell leaves Golf Punk (Media Week)
  • Centaur's Bloomberg Money and Finance Week website to close
  • IPC's Essentials to relaunch for an older market (2005 relaunch)
  • Monocle names staff (Press Gazette)
  • Editor of Playboy Indonesia on trial for distributing indecent pictures (Guardian)
  • Channel 4 music show Popworld title from Brooklands
  • Project Honey, £18m women's weekly at IPC with Groupe Marie Claire (Media Week); Lola at News Magazines
  • Feast, free monthly for tourists in London (Nov)
  • Sublime bi-monthly international lifestyle title with ethical values (Jan )
  • Magforum launches B2B publisher profiles
  • HFUK launches digital publishing division (Press Gazette)
  • Magforum launches A to Z of men's magazines (below)
  • Vogue Living quarterly from US (14 Nov)
  • Taste Italia from Italia publisher Anthem (16 Nov)
  • Official Playstation preview from Future (15 Nov)
  • Scuz Mountainboarding to relaunch as Mountainboard in 2007
  • Tyler Brûlé, founder of Wallpaper, plans to launch Monocle, covering design, global affairs and business
  • In the Know runs 'out every Tuesday' poster in Retail Newsagent
  • TES relaunch 10 Nov
  • New Scientist celebrates 50 years (18 Nov)
  • Vogue celebrates 90 years. On sale 6 Nov
  • World of Interiors celebrates 25 years with free book. 9 Nov
  • APC-NatMags to raise prices of Reveal and Real People in Jan
  • IPC's What's On TV is to launch website, whatsontv.co.uk
  • Hotdog, SMD's film monthly, to close
  • Pick Me Up Puzzles monthly launch from Seven (Oct 26)
  • IPC's Woman & Home to publish Christmas Food one-off
  • Women's weekly at IPC to compete with More or Grazia?
  • Classic Glamour - 1950s adult photos from galaxy (Nov 9)
  • Dennis to publish Monkey lads' mag as free digital weekly
  • Dennis to run mini poker magazine in Maxim from Nov issue
  • Brooklands to close four Channel 4 TV tie-in titles
  • BBC Good Food to launch website in November
  • NatMags buys Handbag.com from Barclay brothers (Guardian)
  • Bosses at Nuts, Vogue, Kerrang! and The Week will be among those fighting it out to be the BSME's editor of the year. Shortlist
  • Marie Claire relaunch after sales fall (on sale October 5)
  • Arena celebrates 20 years (October issue)
  • National Geographic Kids to launch in UK
  • First issue of Playboy sold on EBay in US - for $2,050 -see Collecting magazines
  • T3 Home from Future (September 17)
  • Film title at Future, which has gone cold on women gamblers
  • Guardian to launch monthly magazine in Europe (Guardian)
  • Elsa McAlonan to quit as editor of Woman’s Own
  • Press Gazette moves back to Fleet Street
  • Sport free weekly from France on Sept 29 (Wikipedia French entry)
  • Clive Milner on launching Thelondonpaper (Independent)
  • Esquire editor Simon Tiffin to quit
  • Digital edition of Top of the Pops (6 Sept) and Girl Talk
  • MySpace in talks with Nylon over magazine (Advertising Age)
  • Eric Fuller is to become managing director of IPC ignite!, succeeding Tim Brooks, who is to join the Guardian as MD
  • Future has issued its sixth profit warning in less than two years
  • Condé Nast has named Edward Menicheschi, head of WWD Media Worldwide, as publisher of Vanity Fair, replacing Alan Katz
  • Time is to publish on Fridays next year, rather than Mondays
  • Associated Newspapers is to launch London Lite, a free afternoon London paper, and close Standard Lite, to ward off News International's thelondonpaper, which launches on 18 September
  • Make-over for IPC's Marie Claire in October
  • TV Quick relaunch by H Bauer (September 19)
  • Cosmo editor Sam Baker has quit to replace Trish Halpin at HFUK's Red; Halpin is moving to IPC's In Style
  • Panini to relaunch teen magazine Mizz (Sept 7)
  • Xplode! from James Pembroke Publishing with Tesco (23 August)
  • Jan-July ABC sales figures due out Thursday 17 August
  • Press Gazette has set up magazine awards for journalism and design
  • Future has closed Wedding Day, which it bought in 2004
  • BBC wants to know: has the web changed your life?
  • Websites and trade shows replacing print, says UBM (Guardian)
  • Internet can't compete on news, say Times readers (Guardian)
  • Sportsman goes into administration July 20 (Press Gazette)
  • FHM to relaunch in August (October issue)
  • Red to introduce 'travel' size (Media Week)
  • Trinity Mirror sells trade business Inside Communications to private equity-backed Ocean Media for £41.5m
  • Time Out for Manchester and Liverpool
  • Shattered, based in New York and London, for professional women
  • Derek Harbinson - from Nuts - is new editor of Maxim at Dennis
  • Monthly puzzle title from Bauer
  • Front relaunch by SMD Publishing for former Highbury title
  • The Guardian planning a monthly international magazine
  • Future planning weekly special interest title
  • Sunday Mirror considering paid-for spin-offs of Celebs supplement
  • Future to launch an entertainment website and a technology title
  • Elle Collections from HFUK in July
  • HFUK has confirmed the closure of suspended title B
  • Mind Games puzzle magazine at BBC Origin in June
  • HFUK has suspended publication of B for a month-long review
  • Observer to launch first of five property supplements on March 26
  • News International to launch women's weekly in New Year under Hello! editor Maria Trkulja - ‘Project Danny/Dannii’
  • Mixmag to be relaunched by Development Hell in May
  • PR Business to compete with PR Week (March 16) Guardian
  • Gambling magazine for women from Future in May Media Week
  • Zoo to launch in Australia. Guardian
  • Super Super and Rubbish style magazines for London Fashion Week
  • Kick football lifestyle from Attic Media (Feb 16)
  • Hachette relaunch of Real Homes bought from Highbury last year
  • Hachette teen title Sugar to go compact. Press Gazette
  • FHM compact for summer 2006 at Emap following success of trial

Personal Computer World Personal Computer World - Britain's oldest micro magazine - has been sold by VNU to 3i

 

VNU sells off magazines

Dutch media research and trade publishing company VNU has sold off its European magazines division - which includes eight UK titles - to venture capital specialist 3i as it restructures to focus on media research with companies such as Neilsen. The UK titles being sold are: Accountancy Age, ComputerActive, CRN, Computing, Financial Director, Information World Review, IT Week and Personal Computer World. Globally, VNU plans to shed 4,000 jobs. 3i was one of the first venture capital groups in the UK (it originally stood for Investors in Industry), with media investments that go back to Redwood in the mid-1980s (when Redwood launched Venture, a magazine for venture capitalists under editor Tony Hilton; it was later sold to Northern & Shell but did not last long).
VNU profile
Computer magazines history


FHM US january 2007The January 2007 cover of FHM in the US - catch it while you can. The March issue will be the last

 

FHM closes in US

December 14. Emap is to close men's monthly FHM in the US. Although the title has been selling more than a million copies a month - about half of Maxim's sales - it has been unable to catch the Dennis title, especially in advertising revenue, which is the prime source of income in the US. The website, which serves about 30 international copies of the magazine, will continue. The closure of its best-known title in the US marks the end of an disastrous foray across the Atlantic, which saw Emap lose £600m in 2001. The announcement also compounds a bad year for the company, which has been forced to sell off its French arm and close several titles in the UK, including iconic pop title Smash Hits and Sneak, while its news weekly launch for women, First, has not been selling well and Bliss and Period Living have been sold off. The company stresses investment in growth sectors but the level of contraction could see it become a takeover target, with the buyer cherry-picking from its consumer, trade and radio divisions, and selling the rest on. Impatient shareholders might force the company to take the axe to its trade division, which does not sit so well with a radio/consumer focus.
Emap profile


j-tuner launch
J-Tuner a 2005 Future launch, now closed

 

Future closes J-Tuner and other titles

December 7. Future has closed five more titles, bringing the total number of disposals this year to 38, 16 of which were puzzle magazines bought from Highbury. The losses are:

  • J-Tuner;
  • Digital Camera Shopper;
  • Practical Web Design;
  • Retro Cars;
  • Total Mobile (which will become a website).

The first three were launched by Future. The magazines were among 10 under review since last month. Future has relaunched Fast Car, which it bought from Highbury.
Future profile


Bliss
Bliss December 2006 - to follow Mizz to Panini

 

Bliss to go to Panini

December 7. The Guardian has reported that Emap's teen magazine Bliss is to be sold to Panini. The title's first issue was June 1995 and in 2002 it was relaunched in an A5 format. In March, Panini bought Mizz from IPC. Both titles have seen a substantial fall in sales over the past year, which has been put down to competition for teenagers' money from other media and the switch to web and mobile-phone based products.
Emap profile
Panini profile
Bliss website



 

Press Gazette saved

December 5
The Press Gazette has reported on its website that trade publisher Wilmington has stepped in to buy the title. The magazine had gone into administration - and closed last week - but will appear on news-stands on Friday, having missed an issue. Tony Loynes, the new editor-in-chief, ran the title for several years until the mid-1990s.
Wilmington profile


NW New Woman magazine cover
New Woman, new name, old words

 

New Woman relaunch as NW

December. Emap Elan London. £2.80; 206pp (plus 28-page Style Stalker). Ed: Helen Johnston
Emap has put a lot into relaunching this title, but the overall effect comes across as cheap and tacky. Is it the paper? The garish colours? The fact that a new vibrator is the biggest news item? Or just the words: sex, porn, fetish, filthy? It's littered with them.
Women's magazines profile


Men in Vogue 1965
Men in Vogue from 1965 - just one of the titles profiled in Magforum's new A to Z section on men's magazines

 

Magforum's A-Z of men's magazines

November16
Magforum.com has launched a section devoted to men's magazines. It is based on an A-Z of more than 100 titles, mainly from the past 50 years and complements the existing section on women's magazines.
Men's magazines: an A to Z
Women's monthlies
List of Magforum case studies on home page


Monkey digital men's magazine 1
Monkey from Dennis is a digital-only men's magazine

 

Monkey digital men's magazine

November. Dennis, London. Free (digital)
Dennis has a history in innovation with CD-Rom magazines, websites and mobile access, and this digital magazine takes things a step further. The lad's weekly has 54 pages, which use Ceros technology from Applecart, a UK e-publishing consultancy, to give the appearance of being turned over (also used by Emap for Digital Living). In 2005, Felix Dennis ruled out launching a UK-style men's weekly in the US. 'It is interesting that no one has rushed to launch one in America and anyone who does will be utterly crucified because there isn't anywhere to sell it. There's not a supermarket in America that would touch [Emap's and IPC's weeklies] Zoo or Nuts ,' he told the Guardian.
Monkeymag
Dennis profile
Digital magazines



The spread: the right-hand page mirrors the editorial copy and picture of the left page, as can be seen in the detail of the top corner of the right page, below

 

Independent 'mirror' advert

October 27. Independent Newspapers. Pages 24-25
The Independent splashes on a story about bloggers being persecuted in China, Vietnam, Tunisia and Iran. However, it then undermines its own values by allowing the editorial copy on the left hand page of a spread to be reversed out to fit in with the demands of an advertising spread. This raises a raft of questions. Did the advertiser have approval of the copy (which is about a toy?). Did the paper censor itself in terms of the story chosen for the page? Certainly to have used many of the other page leads would have been immediately in bad taste.
Independent on the web


Beyond magazine cover October 2006
Beyond magazine 'exposing the weird world of the paranormal'

 

Beyond

October 27 (no cover date). Select Publisher Services, Bournemouth. £3.99; 100pp. Ed: Sarah Moran
Cats with wings, vampires and UFOs - the usual suspects in this title 'exposing the weird world of the paranormal.'
editor@beyondthemazine.com


Play Music November 2006
Play Music , an independent magazine with free CD

 

Play Music

November. Genoa Bay Publishing, Borough Green, Kent. £3.50 (with CD); 212pp. Ed: Barney Jameson
The title claims to be completely independent, by fans for fans. However, the deputy editor then throws it all away in a product placement feature devoted to bourbon. It doesn't call it an advertising feature but however much the mag got paid, it wasn't worth losing all editorial credibility.


Digital Living magazine launch issue October 2006
Digital Living aims to recreate the success of Digital Photo

 

Digital Living

Autumn. EMAP Active, Peterborough. £3.99; 148pp. Ed: Bruce Black
Digital Living is aimed at men aged 30 plus who buy consumer electronics, including MP3 players, TVs, hi-fi and cameras. The perfect-bound title has an initial print run of 63,000 copies. Emap cites the success of Digital Photo as a measure of the existence of the target market. That title sells 50,009 copies a month and has seen its circulation increase by 42% in the past two years. Sample pages from the launch issue can be read on the magazine's website using Ceros technology from Applecart, a UK e-publishing consultancy. As well as competing with magazines dedicated to specific hardware, such as cameras and home entertainment systems, there is Digital Home from Future, a 2003 launch that tooks over Carlton Stanhope Media's Future Home in the same year. Digital Home also launched a blog.
Digital Home
Emap profile
Ceros



 

BusinessWeek shrugs off Portfolio threat

18 October. Stephen Adler, editor-in-chief of BusinessWeek, the weekly business magazine, has shrugged off the threat from Condé Nast’s Portfolio, a business monthly, to be launched in the US on 24 April 2007 (May cover date). He told the Financial Times: “Portfolio is doing something entirely different, it will be a high-quality feature publication that feels more like Vanity Fair.” “BusinessWeek defines itself as timely, concise and useful – I don’t think that is how Portfolio would describe itself.” However, the article by Aline van Duyn (‘BusinessWeek looks to the web as battle for readers intensifies’) points out that the two ‘will be vying for a similar pool of advertisers’. The McGraw Hill title sells an average 930,722 copies a week, while the newcomer will guarantee advertisers a 300,000 rate base. Adler’s strategy has been to save money by closing the European and Asian editions of the magazine and investing in the website, which is now customised for these regions. Editor-in-chief on Portfolio is Joanne Lipman. In the UK, Condé Nast paired up with the Financial Times to run the monthly Business magazine in 1985. The publisher was Kevin Kelly, who held a 20% stake, the rest split between the two companies. The magazine had high production values but was unable to reach profit and closed as advertising sales fell with the advent of the recession in 1991. Sales were 50,000 copies but it was estimated to have lost a total of £5m. The last cover date was July 1991.
FT article
Portfolio website
BusinessWeek


The Business October 2006
The Business calls itself ‘London’s first global business magazine’

 

The Business

14 October dateline (launched 12 October). The Business, The Business Publishing Ltd (Press Holdings), London. £2.25; 72pp. Ed: Ian Watson; publisher: Andrew Neil
‘London’s first global business magazine’ is how this title portrays itself, having morphed from The Business Sunday newspaper. (What The Economist thinks of the claim isn't known, but the million-selling weekly probably hasn't even noticed.) The cover lead is a survey of the 50 most powerful people in the City (Michael Spencer of inter-dealer broker Icap comes out on top). The other cover stories were:

  • $20bn float for Visa (the FT's splash on Thursday)
  • Tesco challenges Wal-Mart
  • Google/YouTube merger (broken in the press on Tuesday).

The title was founded by Tom Rubython as the broadsheet Sunday Business in 1996 as a challenger to the Financial Times and was printed on similar pink paper. The paper was taken over by Sir David and Sir Frederick Barclay's Press Holdings in 1998 (they now also control the Daily Telegraph). It went through several relaunches, most obviously in January 2002 when it changed its name from Sunday Business, fired most of its journalists - production was taken on by the Press Association - and cut its cover price from £1 to 50p. The Business was reported to be losing £3m a year and will share offices and other overheads with weekly The Spectator and arts magazine Apollo. Andrew Neil also tried to turn The European into a magazine for the Barclays.
The Business
Press Holdings profile
The European history [in development]


K9 dog magazine
K9, the dog lifestyle title, now available as a digital edition

 

The London Paper and K9 go digital

10 October. The London Paper is now available as a digital edition using technology from Exact Editions. It is joined by 'celebrity dog magazine' K9.
The London Paper digital edition
K9 digital edition



Sample of first international edition of NME

 

NME launches Irish edition

10 October. IPC Media has distributed a free sampler for an Irish edition of NME to go on sale on October 18. The company says it marks the first international version of the title, which claims to be the biggest-selling weekly in the world. The launch is linked to the opening of Club NME Dublin, a regular event for new Irish music and part of a programme to open 17 clubs in the UK and Ireland.
NME website


Now celebrity Passions book cover
First book spin-off from celebrity weekly Now magazine

 

Now in book spin-off

Celebrity weekly Now has launched its first book, Celebrity Passions. The book is about 'the favourite films, music, books, food and holiday places of today’s rich and famous', including Renée Zellweger, Kylie Minogue and Davina McCall. The 200-page book is based on articles in the Passions section of the magazine. It is edited by Now editor Jane Ennis and costs £9.99.



Decanter magazine cover NOvember 2006 redesign
Decanter redesign - ‘fresher, cleaner and modern feel’

 

Autumn: season of redesigns

IPC Media has unveiled several redesigned magazines this month, including Marie Claire, Decanter, TV and Satellite Week, and Ideal Home. Emap has also set in place a strategy to make its titles, including Q, Car and FHM, more leisurely, luxury products.
Relaunch analysis: Revamp, redesign or relaunch?


In the Know magazine first issueIn the Know - Bauer's first launch for women in 11 years

 

In the Know

29 August. H. Bauer, London. 50p (£1); 60pp. Ed: Keith Kendrick
Bauer's first launch, apart from puzzle titles, since the short-lived men's weekly Cut two years ago and its first women's magazine since That's Life in 1995. The German publisher is investing £10m in the launch of the ‘topical and relevant’ weekly, which will cover:

• features on topical issues;
• a world report;
• health;
• lifestyle and entertainment;
• fashion;
• travel;
• consumer insights.

Bauer says the title will steer away from the celebrity and real-life focus dominating the weekly sector. Articles in the first issue include:

• Mums reclaiming the streets from Britain’s yobs
• Dangers of over-the-counter medicines
• The real cost of designer fakes
• The safety of tooth whitening

In the Know also set up a website.
Sample issue


Internet Shoppers' Guide to Home Sixth in a series of advertising-driven web guides

 

Internet Shoppers' Guide to Home

August, Seek Directory Ltd, Bromley, Kent. £2.50; 324pp (145mm square; perfect bound; 250gsm cover; 70gsm text)
An advertorial directory to websites about decorating and furnishing a home. Advertisers buy entries , pages or sections. Has an ISBN. Other guides cover travel, Spain, parents, going green and Christmas.
Seek.net



 

London Lite strikes in freesheet war

25 August (Friday). Associated Newspapers' is to distribute thousands of copies of its new free daily paper London Lite in the capital at lunchtime today. The move was described as a 'test run' with no paid advertising ahead of the 'full-blown launch' next Wednesday. Yesterday, News International pulled forward the launch of its free newspaper, The London Paper, to Monday September 4. The battle looks set to repeat that seen in 1987 when Robert Maxwell tried to launch a paid-for paper, London Daily News, against Associated’s Evening Standard. Then, Associated revived the London Evening News – which it had closed in 1980- at a cut price to spoil the Maxwell launch. The LDN closed a year later.
Associated Newspapers profile
News International profile
Guardian report


In the Know sample issue cover
In the Know: 'topical and relevant'

 

Bauer reveals In the Know

22 August. H Bauer, London. Free sample (£1); 60pp. Launch ed: Keith Kendrick.
German publisher H Bauer has distributed free sample copies of its 'topical and relevant' women's weekly In the Know with Bella and will do the same with the Mail on Sunday. It carries the strapline: 'For women who want more from a weekly.' The first issue will go on sale Tuesday 29 August at a cut-price 50p with a 900,000 print run. The magazine will be backed by a £10m marketing campaign. David Goodchild, managing director of H. Bauer said: “It creates its own market and is testament to H. Bauer’s track record on editorial innovation, in evidence to UK women since the launch of Bella in 1987. The concept will be a breath of fresh air to readers, retailers and advertisers alike in a sector that has been cannibalised due to a lack of innovation from recent launches.” Launch editor Kendrick is a former editor of both Loaded and Chat.
H. Bauer profile



 

Magicalia buys Encanta

22 August. Online publisher Magicalia has bought Encanta Media, the company formed from nine specialist interest magazines that were sold off when Highbury House collapsed. The titles, including Model Boats, Military Modelling and Popular Patchwork, were originally bought by Endless, a company buyout specialist.
Magicalia profile


FHM September 2006
FHM: has lost almost 140,000 sales in a year
Closer 19 August 2006
Closer: top of the celebs titles; second only to Take a Break in the weeklies

 

Men's sales tumble; women's mixed

The latest audited sales figures (for Jan-Jun 2006) show men's magazines as the problem sector for publishers. Seven of the top 10 titles saw a fall in sales against the same period last year. Sector leader FHM lost a quarter of its sales - almost 140,000 copies - as buyers turned away in droves. No wonder the title was relaunched this month to try to differentiate it from the weeklies. (Mediatel summary table).

However, magazine sales were up overall by 1% (12.3 million copies) - or 3.5% if free magazines are included.

News from the women's sector was better, with growth driven by the weeklies. Reveal, Star and New! all saw sales grow by more than a fifth and newcomers Love It! (405,441), Real People (318,105) and Full House (191,987) all helped the sector. IPC's once-great trio Woman, Woman's Own and Woman's Weekly all declined further by 8-14%. Bestseller Take a Break saw a 10% drop to 1,082,051 but is still well ahead of he rest of the pack, now led by 10% riser Closer at 590,211 (women's weeklies).

The monthlies had less of a rosy story to tell, though Easy Living continues to progress, up 17% to just beat the 200,000 barrier - with more than a quarter of sales coming from subscriptions (compared with a consumer magazine average of about 12%). Eve and Spirit & Destiny also showed healthy rises. Sector leader Glamour fell back again to 586,056. Real and Essentials are the problem cases, both dropping almost 30% (women's monthlies).

In the motoring sector, the figures show the reason behind this month's relaunch of Car by Emap - its period-on-period sales have fallen from 107,662 to 78,831 copies - 27% - since 2003 while topseller Top Gear and What Car have risen (car magazines). Things could be worse though - Maxpower has fallen through the floor in the same period, from 239,668 to 92,140.
ABC website
Jul-Dec 2005 summary
PPA commentary
Top100 selling titles
Top 100 titles including free magazines


Real cover with new masthead
Real: new masthead after settling case with Red

 

New masthead for Real

4-18 August. Essential Publishing, Colchester. £1; 100pp. Ed dir: Hayley Chilver; ed: Sally Narraway.
Real
redesigned its masthead in February 2003 and sparked a legal challenge from HFUK's Red, which thought readers would be confused by the similarity. The case was settled out of court in May, with Essential agreeing to change the design within 12 weeks and to pay costs to HFUK - which have been reported as being as much as £1 million.
Essential profile
Compare the two designs


You magazine Angelina Jolie cover
You magazine with Angelina Jolie on the cover from March
 

Sneak, Family Circle and Test Drive close; You withdrawn

It's a good week for people who collect the last issues of magazines. Three of the biggest publishers have acted to cut their losses ahead of this week's official sales figures (due on Thursday 17 August). Emap has suspended Sneak; December's issue of Family Circle will be the last from IPC; and Dennis has sold Test Drive to Haymarket, but it will be merged into What Car? - which Felix Dennis once called a 'fat whale' - after the September issue. Furthermore, The Mail on Sunday has withdrawn its You supplement as a separately sold magazine.

Sneak launched in April 2002 as a 'baby Heat' but teenagers are turning to the web and mobile phones for celebrity gossip. Unlike other recent closures in the teen sector, there are no plans to maintain the weekly online.

It's been a long fall for Family Circle, which was selling 580,000 copies in 1984, making it the top women's monthly. At 112,597, sales are too low for IPC now.

Test Drive has had a troubled time since it appeared in 1994. The title was relaunched for the September 1995 issue and the price halved after its ABC sales came in at just 67,190. It cut the price again in March. Felix Dennis said of Test Drive: 'This was a brilliant launch with a cocked-up editorial product which is now a brilliant editorial product ... What Car has been around a long time ... When I see a whale ... getting fatter and fatter my immediate reaction is to reach for my harpoon.' Haymarket’s What Car, which was relaunched in June, has claimed that in July more than a million consumers used its website or bought a copy of the magazine or one of its related guides.
Emap profile
Sneak
on MySpace

IPC profile
Family Circle profile
Dennis profile
Haymarket profile
Car magazines listed


Car Sept 06 square relanch
Bold moves: Car aims to focus on its strengths in writing and photography (and design); it has thrown out price listings (which lost their edge when the 'Good, Bad, Ugly' selection was dropped and have never matched What Car? anyway); and has adopted a square format (a move too far in my view)
 

Car relaunched

September, 2006. Issue 529. Emap, Peterborough. £4.20; 180pp. Ed: Jason Barlow; art dir: Andrew Thomas
Emap has relaunched Car with a square format and listings put on the website only. The sector is under pressure and the changes look designed to differentiate Car from its rivals. Changes include:

  • commissioning the best photography and writing;
  • removing nearly 100 pages of price listings to the web along with breaking news, first drives, scoop pictures, data and other interactive elements.

Editor Jason Barlow said: ‘The focus of this groundbreaking reinvention is for the magazine to play to its strengths by delivering incisive magazine craft, fearless journalism, acerbic opinion and stunning photography.'

The company - which has seen little but bad news in the past year - says the changes highlight its 'commitment to investing in its leading brands to give them a multi-platform presence and deliver complimentary [sic] consumer experiences'.
Car website
Car sector profile
Emap profile



Reality TV Now: joins website as Now spin-off
 

IPC extends Now spin-offs

Reality TV Now. Summer 2006. IPC Connect, London. £2.25, 100pp. Ed: Jeremy Mark
IPC Connect has extended the reach of celebrity gossip weekly Now with Nowmagazine.co.uk and Reality TV Now, the sixth in a series of specials, which includes Teen Now, Diet Now and Style Now. The magazine is based around news, gossip and interviews from shows such as Big Brother, Love Island and X-Factor. Now celebrates a decade on the news-stands in October.

Several big publishers are reacting to the threat of the web by launching online and have created senior positions to exploit digital positions. Emap recently set up a dieting and fitness website based around Closer.
Nowmagazine.co.uk
IPC profile


Teen People (US)
Teen People: is closure a sign of teenagers' changing interests?
 

Teen sector in distress

It's proving to be a hard year for publishers of teen magazines in the US and UK. The latest (July 27) is that Time Inc's Teen People has been suspended; the September issue will be the last. This follows Emap's Smash Hits in the UK and Hachette Filipacchi's Elle Girl in the US so far this year. Elle Girl in the UK closed in autumn 2005. However, in each case, the name lives on as a website.

  • Teen People (US): 1998 launch: closed September 2006;
  • Cosmo Girl! (US): September 1999 -
  • Elle Girl (US): 1999 - closed April 2006;
  • Star (UK): 2000-01;
  • Elle Girl (UK): 2001 - 2005
  • Teen Vogue (US): 2001 -
  • Cosmo Girl! (UK): October 2001 -
  • Sneak (UK): 2002-
  • Teen Now (UK): 2004 -; regular 'one shot' comes out twice a year

In the UK, Teen Vogue has yet to launch but Cosmo Girl! showed growth in the last sales figures to 173,135, though well behind Bliss (277,165) and Sugar (250,000). These titles were, in turn, seen as killing off established magazines such as J-17 (2004) and 19. Also, HFUK closed B in March. Although teenagers have more money, there are also more distractions, with mobile phones, text messaging and ringtones all fighting for cash. Also, teenagers are teens for much shorter times, graduating to celebrity weeklies or the glossy monthlies much earlier. So a trend for these titles has been to move to MySpace; for example, www.sneakmagazine.com takes you to www.myspace.com/sneakmagazine.



 

écurie25

écurie25. Contract title by Zero Collective for écurie25. 32pp. Creative dir: Paul Dedman
High production values for a contract title to be published twice a year for a club where members buy time in high performance cars such as Aston Martins and Bentleys.
http://www.ecurie25.co.uk
Zero Collective profile


Closer launch issue cover with Kate Moss
Closer: Emap ruled it the company's most successful launch
 

Emap launches Closer web spin-off

Emap has launched a dieting and fitness website based around Closer magazine. The website, Closerdiets includes a Closerdiets Club, which costs £1.75 a week. The content will follow the strategy adopted by the weekly magazine for its healthy eating and weight loss section, which is larded with celebrities. The site has identified Kate Winslet as having the perfect celebrity body and tempts readers to 'lose weight like the stars.'
Emap profile
Closer and women's weeklies


Grazia launch issue cover with Kate Moss
Emap licenses Grazia from Mondadori
 

Emap sells French arm to Mondadori

Mondadori, the Italian publishing group owned by former Italian prime minister Silvio Berlusconi that owns weekly glossy Grazia, has bought Emap's French magazine assets. For €545 million (£372 million) – lower than the £400m analysts had estimated – Mondadori picks up the third-largest publisher in France (behind Lagardère and Bertelsmann's Gruner + Jahr), which Emap had spent a decade building up. The British group gave in to pressure from investors to sell the French publisher in February after it had held back group profits for two years. This followed a failure to protect its TV listings guides from launches by Gruner + Jahr. Mondadori’s share price closed up 3%, while Emap’s fell 1%.
Emap profile
Emap overview of French market
Mondadori


Top of the Pops magazine cover
Top of the Pops was a rival for Emap's now defunct Smash Hits
 

Future of Top of the Pops mag in doubt

20 June. News that Top of the Pops, the world's longest running weekly music show, will end on 30 July casts doubt over the fortnightly magazine spin-off, launched in 1995. Emap closed Smash Hits in January after its sales halved in a year to 92,398. It was a similar story at Top of the Pops; its last ABC sales figure was 96,576. The BBC closed Match of the Day magazine after it lost the rights to screen Premiership football highlights in 2001. A BBC statement declared the TV brand would live on in various ways, but made no reference to the magazine. The programme's first broadcast took place on 1 January 1964. Local versions of Top of the Pops are produced in several countries as well as the magazine.
BBC profile


World Cup 2006 magazine cover
The BBC's offering for the World Cup
 

World Cup 2006 one-off from the BBC

26 May (no cover date). BBC Magazines, London. £3.95; 132pp. Ed: Garry Martin
World Cup 2006 is a Match of the Day TV spin-off with articles from BBC sports presenters Gary Lineker, Alan Hansen and Mark Lawrenson, plus an interview with midfielder Frank Lampard. It competes with a Tesco one-off and the monthly titles. The magazine included a statement on its content page to promote better awareness of the BBC's commercial activities, which have been attacked by other publishers, including Future: 'BBC Magazines is owned by the BBC and its profits are returned to the BBC for the benefit of the licence fee payer.' The BBC closed its Match of the Day magazine after it lost the rights to screen premiership football highlights to ITV in 2001, a year that also saw the loss of Future's Total Football.
BBC profile



 

BBC developing news weekly

The BBC is developing a weekly news magazine, according to the Guardian. The contents would be linked to its flagship news programmes Newsnight and Panorama. 'Phoenix' is the codename given to the project, which has since been given a working title of Newsbrief, the report said.

Such a launch would be a major undertaking for the BBC. It has a large magazine publishing operation but the culture of a news weekly is very different from monthlies such as Good Food. Also, although Der Spiegel and Focus, L'Express and Newsweek and Time, seem to provide role models, the strength of the weekend papers has held back similar titles in Britain. It may be, though, that the success of the Economist and Dennis's The Week has opened up the market more - and Emap has just launched a lightweight news weekly for women, First. The BBC also has ambitions for its news operations globally, seeing potential for growth, particularly in the US.

There have been two significant attempts at launching a British news weekly in the past 40 years. The first was Topic in October 1961 from Dome Press (editor Morley Richards) but it floundered and was taken over by Michael Heseltine's Cornmarket (the precursor to Haymarket) with Nicholas Tomalin as editor and Michael Parkinson as deputy. It collapsed by Christmas 1962 - nearly taking down Cornmarket with it - and was folded, rather incongruously, into men's monthly Town. Then, in 1979, the multimillionaire businessman Sir James Goldsmith launched Now! with Cavenham Communications, a subsidiary of Generale Occidentale, as publisher. Anthony Shrimsley was editor-in-chief and he recruited a top-notch editorial team; there were 80 staff in all. The launch was backed by £2.5m publicity campaign. At first, Now was selling 400,000 copies a week with a target set for average sales of 250,000 in its first 6 months. However, the magazine had a turbulent time. Events came to a head in January 1981 when Anglo-French Goldsmith prevented an issue being sold in Europe because it contained an article critical of French president Giscard d'Estaing. The journalists were up in arms at this proprietorial interference and there was even talk of Goldsmith being investigated by a European Parliament committee. Circulation had fallen to about 125,000 copies. At the end of April 1981, Goldsmith closed the title with losses estimated at £12m.
Guardian article
BBC profile
Town/Topic case study


Living & Gardens first issue cover
Suspended after just 4 issues - Burda's Living & Gardens
 

Living & Gardens suspended

Burda has suspended its monthly Living & Gardens - after just four issues. In April, Burda bought Essential Publishing, which has established homes titles, including the former NatMags title Your Home in its portfolio. The title was competing with two other launches this year - 4Homes from Channel 4 and Inside Out from the Sunday Times. Also, Hachette relaunched Real Homes.
Living & Gardens launch
Burda buys Essential
Burda profile


Fast Ford cover
Fast Ford - one of a string of titles Future bought last year in an 'ambitious policy of rapid expansion'

 

Ingham steps down at Future

6 June. Greg Ingham has stepped down as chief executive at Future and will be replaced by Ms Stevie Spring with effect from 3 July 2005. Ingham has been at Future since 1988, when he joined as a publisher, and has been chief since 1998. He is credited with stabilising the company after it was nearly pulled down by the dotcom bust in 2001, which led to the closure or sale of 25 titles, including Business 2.0, and the ousting of founder Chris Anderson. However, Ingham leaves the company in a state of transition: the computer games market, Future's traditional cash cow, is at a low with the wait for new consoles and the company is still absorbing a mixed bag of titles bought last year.

Its interim six-monthly results released this week demonstrate the problem: although turnover was up from £104 million to almost £115m, a big profit shortfall in games titles took the company to a loss of £12m, against a profit of £11m in the same period last year. In a statement, Roger Parry, Future’s chairman, seemed to hint at boardroom discord: 'The board has conducted an extensive review of the group’s strategy and operations and has decided to scale back the ambitious policy of rapid expansion.'

Spring has a background in advertising, most recently as chief executive of Clear Channel UK, which runs advertising hoardings and other outdoor media and is an arm of a US company. Before that she worked in advertising agencies.
Future profile
Future to pay £30m for 38 Highbury titles
Clear Channel UK



The famous printing library is next door to the Fleet St church and holds items dating back to the 17th century
 

St Bride's design conference

The St Bride printing library ran an excellent conference on Newspaper Design. The talks would have been of interest to anyone interested in the design of publications, print or online. The organisers were able to attract just about everyone involved in the Guardian's switch to the Berliner format - abandoning David Hillman's radical redesign from 1988 in the process - including editor Alan Rusbridger. Get commentary and details at:

Speakers included:

  • Peter Baistow, former associate design editor of the Sunday Times, who put newspaper design in an historical context;
  • Simon Esterson, the newspaper and magazine designer who chose the Sunday Times Magazine as the focus of a talk on colour magazines;
  • John Belknap from design consultancy Belknap+Co, whose attempted to identify the elements of success for the look of a newspaper (and seemed to throw design out as a key element);
  • Alan Rusbridger, Guardian editor;
  • Mark Porter, the Guardian's creative director;
  • Paul Barnes who designed the Observer and Guardian Egyptian typefaces with Christian Schwartz -it took 18 attempt to get the italic!;
  • Nico Macdonald from design consultancy Spy has put his talk online.

 


First launch issue cover Emap
First - a weekly news magazine for women aged 34+
 

Emap launches weekly First

17 May. Emap Entertainment, London. £1.20; 100pp. Ed: Julian Linley
Having broken the mould with Grazia, a weekly fashion magazine, Emap is aiming to pull off a similar trick with a news magazine for women. The first half is photography-led news, which is followed up by shopping - a spread on handbags of all things - 16 pages of TV and then a mishmash of puzzles, horoscopes, nostalgia, a recipe and a seven-day weather forecast. Among all this is a page of 'can you do your kid's homework' - the target market being women in their mid-30s. The cover is divided between the runner-up of TV's Apprentice series and what a hard time the mother of Tom Cruise's baby is having. The news had a dated feel to it - the leading spread was devoted to the rescue of the Australian miners and dated May 9. A page of advertising is set at £8,000 against £10,800 for Grazia and £20,700 for Heat. Research by HFUK last year identified a market of about a third of women in First's target age range not being interested in reading about fashion. The title has a target of 150,000-200,000 copy sales after a year and the company has put £12m behind the launch. Break-even is scheduled within three years.
Emap profile


Woman cover 23 May 2006 redesigned
Woman - new look and editorial coverage from May 23 (above) with singer Charlotte Church on the cover; the May 15 issue below

Woman cover 15 May 2006

 

New look for Woman

May 23 (dated May 29). IPC Connect, London. 50p (78p); 84pp. Ed: Jackie Hatton
IPC weekly Woman is being relaunched to create a 'modern and exciting style, with a positive, warm and confident tone'. The contents have been refocused and the look redesigned with a 'modern mix of' :

  • 'inspiring' practicals;
  • 'surprising' real life features;
  • 'riveting' celebrity reads;
  • in-depth advice for readers.

The 'all new' magazine is being backed by a £3.2 million investment, which includes:

  • 16 extra pages;
  • better paper;
  • TV advertising on ITV and a film channel;
  • price cut from 78p to 50p for the relaunch;
  • cross promotion with other IPC titles (including sampling in weeklies Now and Pick Me Up, monthlies Essentials and Family Circle) and the Evening Standard in London;
  • digital marketing.

The relaunch follows the promotion of Jackie Hatton from deputy editor of Woman's Own to editor of Woman in March.
IPC profile
Women's weeklies sector


Focus first issue cover
Focus - launched by Gruner + Jahr in 1982; sold to NatMags from when G+J retreated from the UK; bought by Origin in 2001; and now accepted as a BBC title. The BBC tried to launch a competitor - Tomorrow's World - but this was an abject failure and closed within a year in 1998
 

BBC sells Origin division

27 April. BBC Magazines has sold Origin Publishing to a management buy-out team led by Origin managing director, Andy Marshall. The BBC will moves its branded titles produced by Origin to a new subsidiary, Bristol Magazines, which will be chaired by Peter Phippen and be based in Bristol. The BBC has cherry-picked the list, keeping its own branded titles, some others (such as Focus) that were owned by Origin and Origin's contract titles.

The BBC bought Origin in 2004 but has since been under pressure to divest itself of titles not related directly to its programmes. Eve was sold to Haymarket in 2005. So why the BBC is keeping the contract titles is a bit of a mystery, though the BBC did control Redwood between 1988-2003, during which time Redwood launched most of the BBC's big consumer titles..
BBC Magazines profile
Origin profile


Oz first issue cover
Oz - infamous underground magazine
 

Oz first issue fetches £360

27 April. A copy of the February 1967 first issue of underground magazine Oz has sold for £360 (plus £4 postage) on eBay. There were 17 bids that took the bidding up from a starting price of £50. The first version of the satirical magazine was founded in Australia by Richard Neville and Martin Sharp. They then came to London and set the magazine up with Felix Dennis. The magazine's notorious contents results in the Oz trial of 1971. The title ran for 48 issues to the end of 1973. Felix Dennis went on to set up Dennis publishing.
Oz front covers at Weed's links


Press Gazette cover
Press Gazette - sample edition from November 2005 on the Exact Editions website
 

Press Gazette goes digital

April 26. Press Gazette, the weekly trade paper for journalists, has been launched in a digital format by Exact Editions. It is one of eight titles that has been transferred to the platform, the others being: The Ecologist, The Art Newspaper, Kiteworld, Hali, Modern Carpets, Traditional Boats & Tall Ships, and Italy. This brings the number of titles on the Exact Editions platform to 13 - five were launched in February. The digital edition of each issue is available on the day of publication as a replica of the print version.

Press Gazette revamped its website this month and added channels devoted to the sectors of journalism, such as magazines and national newspapers.

The edition chosen carries a report (page 4) of how Piers Morgan bought Viglen shares that were tipped by the Daily Mirror's City Slickers column when he was editor. The scandal nearly cost Morgan his job. Fake pictures of British troops abusing prisoners in Iraq finally did lose him the job. Morgan owned the Press Gazette at the time.
Exact Editions


Realo magazine
Real - fortnightly sold by Bauer to Essential
 

Burda buys Essential

19 April. Burda, the German publisher that launched real-life weekly Full House last year, has bought up Essential publishing. Among its titles, Essential publishes women's fortnightly Real, which it bought from Bauer, another German group, in 2004. Also bought Hachette's TV Hits and Your Home from NatMags in August 2003. Burda has a short but chequered history in the UK. Its 2003 launch, Amber, folded and the company upset many newsagents with the launch of Full House, which was seen as devaluing the market with a low cover price and being sprung on the trade. It's ABC sales figure for Jul-Dec 2005 was 235,787 at a cover price of 60p. The consumer homes sector is one in which the Essential purchase gives Burda critical mass. Essential has four homes titles while Burda launched Living & Gardens just last month. Alan Urry, former UK boss of Bauer, runs Burda company.
Magazine publishers profiled


Guts magazine first issue
Guts - schoolboy humour hits France
 

Men's fortnightly Guts for France

30 March 2006. SCPE (Hachette Filipacchi). €2.90; 124pp. Ed director: Sébastien Cauet
Gérard Ponson (publisher of men's magazines Maximal, Choc and Entrevue) and Hachette Filipacchi Medias have launched a fortnightly men’s entertainment magazine, Guts. The formula looks similar to IPC's Nuts, with schoolboy humour, cars, shopping, TV listings and sports news on the menu. Sébastien Cauet, a TV and radio presenter, is fronting the magazine. The editorial approach is summarised as: 'Ludique, masculin, potache, sexy.' ('Playful, masculine, schoolboy, sexy.) Guts has a target circulation of 300,000 from a launch budget of €5m. TV advertising will feature Carmen Electra and Victoria Silvstedt. The target market is men aged 15-35. The men's monthly FHM has been published by Emap France since July 1999 and Dennis licensed Maxim as Maximal in 2000. Emap launched the first international edition of its men's weekly Zoo in Spain in 2005 - Zoo Sie7e - in partnership with Focus Ediciones.
Hachette Filippachi


Mizz cover 20 April 2005
Mizz - sold to Panini
 

Panini buys IPC’s Mizz

March. Italian sticker-book publisher Panini has bought Mizz from IPC. Former editor Leslie Sinoway has been named editor of the fortnightly teen title and the company is planning a relaunch. Mizz sales fell 14.1 per cent to 60,425 in the latest ABC figures. The title, which was launched in 1985, takes Panini UK into a new market.
IPC Media profile
Panini website


Marie Claire UK cover
Marie Claire and The Economist - both changing staff

THe Economist US cover

 

Raft of job swaps

March has seen a raft of people changing chairs:

  • In Style editor Louise Chunn has taken over from Lindsay Nicholson at Good Housekeeping, following the latter’s move to editorial director of The National Magazine Company.
  • John Micklethwait is the new editor of The Economist. Bill Emmott resigned last month after 13 years at the helm, having doubled sales to 1.1 million copies a week.
  • Former FHM publishing director James Carter has been reported as working on a title for older men to complement Maxim at Dennis – a tactic tried by IPC with Later (see Men's magazines).
  • Nicole Mathers has taken over as advertising director of IPC glossy Marie Claire. She held the same post at HFUK’s recent launch Psychologies.
  • Rory Bett, international commercial director of operations for Emap’s FHM, has taken over from Simon Hills, the Telegraph Group’s director of magazine sales.
  • Ian Abbott has been appointed editor of TV Times at IPC. He was deputy editor for three years.
  • Jackie Hatton has been promoted from deputy editor of Woman's Own to editor of Woman at IPC Media.
  • Paul Cheal has been named publishing director of music magazines NME and Uncut. He was publishing director of IPC’s marine portfolio. Eric Fuller, who was group publishing director for Nuts and NME, now does that job on men's lifestyle titles Nuts and Loaded.

Sorted! first issue
Sorted - print run of 3m copies
 

Sorted!

Spring 2006. The Post Office/Condé Nast (contract). Free. 68pp
The Post Office is distributing 3m copies of a pilot issue of Sorted!, which has been created by Condé Nast's customer publishing division. The aim is to promote the range of services available in the 14,500-strong chain. The 3m circulation makes it the largest in-store customer magazine in the UK. The Post Office hopes the magazine will go quarterly.
Contract magazine publishers


Fashion Inc cover
Fashion Inc - rebirth for Loaded FashionLoaded Fashion
 

Fashion Inc from IPC

Spring/Summer 2006. IPC Media, London. £5; 292pp.
Ed: Adrian Clark
IPC has taken Loaded Fashion and relaunched it in a bigger, glossier package. Tag line is: 'The thinking man's style bible.' Editorial focus on high fashion, luxury accessories and grooming. Interiors and personal technology also covered. The target audience ia 'affluent AB males, aged between 25 and 45: urban professionals with separate wardrobes for work and play'.
IPC Media profile


The Sportsman cover 24 March
The Sportsman - focus on betting
 

The Sportsman

22 March 2006. Sports Betting Media Ltd, London. £1; 88pp. Ed: Charlie Methven
Seven-days-a-week gambling daily is Britain’s first new daily newspaper for 20 years. Covers all sports and aims to cash in on the boom for gambling and betting. Executives on the paper include former Daily Telegraph chief executive Jeremy Deedes as executive chairman and Max Aitken, a grandson of former Express Newspapers owner Lord Beaverbrook, as managing director.


Inside Out first issue cover
Inside Out - first issue
Inside Out dummy cover
Inside Out - dummy cover used for PR releases ahead of launch
 

Inside Out

April. News Magazines Ltd (arm of News International), London. £3.20; 180pp. Ed: Lisa Helmanis
Aspirational monthly homes and interiors title branded with the Sunday Times logo (as is the company's Travel magazine). Marks the company's second launch of the year after weekly Love It! in February. Launch backed by a £6 million marketing campaign to meet a target circulation of 100,000. The first issue had a focus on bathrooms and included:

  • how to add £250,000 to your home's value;
  • the ultimate bathroom;
  • choosing a colour palette;
  • a 32-page 'foundations' section covering properties and projects.

In its 12 March edition, the Sunday Times, which sells about 1.4 million copies each week, carried a 28-page preview of Inside Out (six of the pages were adverts). The sample carried money-off vouchers for the first three issue (£1, 50p, 50p). More copies of the sample went out with London Property News and The Sunday Times Travel Magazine, bringing the total to 1.8 million. Editor Lisa Helmanis is a former lifestyle editor of IPC homes title Living Etc. The publisher is Jonathan Steel, who came from contract publisher Publicis Blueprint.
News International picks staff
News International profile
Publicis Blueprint profile



 

Mail on Sunday sells You in shops

7 March 2006. Associated Newspapers, London. £1; 108pp. Ed: Sue Peart
The Mail on Sunday has relaunched its female-focused magazine supplement You and put it on the newsstands each Tuesday with a £1 cover price. On the covers, the only difference is the title of the paper is replaced by the issue date, the price appears in the centre of the O in You, and and there is a bar code. Inside, there is a different contents page and longer articles replace some of the adverts. The title aims to sell 50,000 copies a week in an attempt at exploiting the market created by Emap’s weekly glossy Grazia. You has a readership of 5.4m people and it lays claim to being the most widely read women's title. The MoS sells about 2.2m copies a week at £1.30. You, which was added to the paper in 1984 and has focused on women for the past decade, has undergone an £8m revamp. This includes using silky paper similar to the Emap title. The issue was about 20 pages bigger than the previous week and the appearance on newsstands was backed by TV advertising. The website has also been relaunched, but it's never worked well when I've looked.
You website
Associated profile


Revolver magazine cover May 2006
Revolver - joins Future music stable
 

Future buys Revolver in US

6 March 2006. Future has bought US heavy metal music title Revolver - 'The world's loudest rock magazine' - from Harris Publications for £2.3m (US$4m). The company also bought Guitar World from Harris in 2003. In the UK, Future publishes Metal Hammer and Classic Rock.
Revolver website
Future profile



 

Trend: no-glamour glossies

1 March 2006. 'Loud and clear, a new breed of practical and plain-talking magazines is coaxing women out of their aspirational comfort zones and back down to earth,' says Robb Young in the International Herald Tribune. He identifies a back-to-basics trend with publishers opting for straightforward titles such as Real Simple, Easy Living and Happy.
Link to article



4Homes - another TV spin-off
 

4Homes

April 2006. 10 Media Ltd/Channel 4, London. £3; 196pp. Ed: Lucy Searle
'Sex on legs' is the main cover line, but they're talking tables. 'The homes mag that makes cheek chic' is the magazine's maxim. Photos on cover of Channel 4 television presenters, such as chef Gordon Ramsay and Kevin McCloud. Has a reverse view of the cover image on the back cover. 10 Media already works with TV station on Grand Designs - and there is a special subscription for the two titles.
4Homes magazine
Media 10 profile


Real Travel magazine first issue
Real Travel - not for the coffee table
 

Real Travel

March/April 2006. Hedrush Media, Tower House, Fairfax Street, Bristol BS1 38N. £2.99; 100pp.
Ed: Ian Waller
For the independent world traveller; aiming to avoid a coffee table approach. With fold-out Lonely Planet journey planner.
Real Travel magazine
Hedrush profile


French edition of Closer
Emap launched Closer in France just 8 months ago with a £12m budget
 

Emap puts 'core' French arm up for sale

28 February. Emap has retreated into its UK base by putting its French arm up for sale. The division is the third-largest magazine publisher in the country and accounted for 28% of Emap's revenue. Restoring 'growth momentum' in France had been seen as a 'key priority' for a 'core business' in 2005, by new chief executive Tom Moloney. The retreat follows the fiasco into the US where it lost a fortune when it sold Petersen in 2003. The French division was seen as holding back profits last year, with its TV listings magazines TéléStar and TéléPoche struggling in the face of new competition. Emap was slow in reacting to changes in the law that allowed TV advertising of magazines. However, the company launched a French version of Closer with a two-year budget of £12m. In September, the company bought five French and Italian computer titles and gave a presentation on the French market. It had also bought the rights to the Cannes Lions International Advertising Festival, raising its profile in the country. The move is probably the result of shareholder pressure - revenue from the sale will be passed on to investors rather than being used to buy or launch more titles. Emap's international strategy would now seem to be based on expanding its men's portfolio of FHM and Zoo.
Emap presentation on French market
Emap profile

Reveal first issue cover
Reveal:
National Magazines set a budget of £16m for the launch

 

 

Women's weeklies shine in ABC sales
Thursday, February 16 saw the release of sales figures for the six months to 31 December. Launches expanded the women's market, but total sales in the men's lifestyle sector fell (16 weeklies and monthlies with 2.3m copies an average issue). The relative sizes of the sectors is demonstrated by the fact that the best-selling of 20 women's weeklies, Take a Break, shifts an average 1,155,886 copies - more than double Zoo and Nuts combined. Among the highlights:

  • Reveal up 44% year on year to 345,502 - though still in the bottom quartile of women's weeklies, behind People's Friend;
  • OK! up 20% with Jordan's wedding;
  • OK! and Emap's Closer overtake Now as biggest-selling weekly celebrity titles;
  • Burda's Full House real-life weekly saw a first sales figure of 245,502;
  • Grazia put on 10% in sales to 170,783 in the second half of the year - taking sales from Glamour, Cosmopolitan and Marie Claire, and particularly Company and New Woman;
  • Hachette's women's lifestyle monthly Psychologies posts an ABC of 96,012 and Burda's women's weekly Full House is selling 235,787;
  • Stable sales at Bliss allowed it to overtake a falling Sugar to become the teen market leader;
  • Easy Living, Condé Nast's new lifestyle title rose to 182,146;
  • National Magazine Company's relaunch She added almost 25,000 sales to 156,674;
  • Nuts held its lead in the men's weeklies for IPC, up 11% at 306,802, with Emap's Zoo at 260,470; though both were stable compared with the previous 6 months;
  • lad's monthly FHM held top spot, despite a chunky fall to 500,865;
  • Loaded's relaunch saw a sales rise to , but it was still overtaken by Men's Health, while Maxim, Bizarre and Esquire all fell

The figures explained the closure of Emap's Smash Hits. Its sales were down by a quarter to 92,398. It was a similar story at the BBC's Top of the Pops, at 96,576. Sales of both titles have halved in a year.
ABC website


Literary Review cover
Literary Review is one of three digital magazine titles for Exact Editions
 

Competition for digital editions hots up
14 February 2006. Exact Editions is preparing a 'soft launch' for its subscriptions to online versions of magazines that look just like the printed page. The site has free sample issues of:

  • The Spectator: a one-year online subscription costs £57.50 and subscribers have access to all issues published since 2 July 2005. A print edition of the weekly costs £2.75.
  • Literary Review: a year's access costs £28 with all issues since August 2005 available (print edition £3.50).
  • The Scientist: access to this US title costs £25 (print edition $4.95).

A one-year online subscription gives access to exact digital editions of magazines online, which look just like the magazine pages, with the ability to search archived back issues as well as the current issue. Readers can the pages at three sizes: as a flatplan with six spreads on the screen; by single page (about half page size); and full screen to a page.

It is an area that is hotting up. US-based Newsstand.com claims to be working with more than 200 newspaper and magazine publishers around the world. It offers an online subscription to the weekly New Scientist for $51.00 ($4.95 for a single issue) or six months of weekly Time Out for £25.

Furthermore, weeklies Time Out and OK! and monthlies Glamour and GQ, have launched downloadable phone magazines – on the Mobizine platform run by Refresh Mobile. Other publishers are considering the move.
Exact Editions
Newsstand.com
Mobizine catalogue


 

Love It! from News Magazines
7-13 February 2006 (every Tuesday). News Magazines Ltd, London. 30p (60p); 68pp.
Ed: Karen Pasquali Jones
With cover lines such as 'My dwarf hubby's BIG in bed,' 'My new nose was my ear' and 'My flesh & blood - but I begged to have her jailed' you know exactly what sort of magazine you are looking at. However, Love It! adds celebrity to the real life mix - both Bauer's Take a Break and IPC’s Chat avoid celebs - with 'Jordan: The day I saved my Harvey's life.' The magazines offers up to £500 for its stories. Competitor Pick Me Up from IPC responded with half-price vouchers in the Sunday Mirror (the paper and IPC were once both part of Reed) and Nat Mags' Real People used spoiler tactics with large posters in WH Smith stores promoting it as a new magazine.
Sun carries free sample
News International picks staff
News International profile


 

Living & Gardens from Burda
March 2006. Hubert Burda Media UK, London. £3.20 (60p); 132pp. Ed: Sian Rees; Art dir: Lisa Collins
A twee look for this new home title, with pink, pale tones, italic type and swirling background patterns abounding. First issue comes in a double pouch plastic folder, the second pouch holding Food for Friends, the magazine's first cookery book. The launch marks another attempt by Burda to establish itself in the UK. Title based on Continental offerings Wohnen & Garten in Germany, Vivere La Casa in Italy and Maison & Jardin Passion in France. Launch print run 200,000 copies. On sale first Thursday of each month. Charges £5,750 for a colour page of advertising.
Burda profile


 

Sun carries free sample of Love It!
4 February 2006. Ed: Karen Pasquali Jones
Saturday's Sun newspaper carried a 36-page sampler for the Tuesday launch of News International's real life weekly Love It!. The sample featured:

  • 3-page interview with mum of TV's X-Factor winner Shayne Ward
  • 2-pages on plastic surgery
  • beauty page
  • You've Got Mail, page about 'the good, the bad and the downright sexy'
  • nominate your hot hunk fireman
  • 2 pages on how a reader planned her dream wedding, compared with Jordan and Peter Andre's, in a mock Hello! layout style
  • regular feature where a clairvoyant visits a city, this week Liverpool
  • 2 pages of short true stories (up to £250 paid for each)
  • 2 page real life feature
  • 2 page feature on Cilla Black - the mag's agony aunt
  • 3-page 'shock report' on a sink estate in Milton Keynes
  • Free hair cut offer
  • 2-page real life feature
  • 2 pages of puzzles
  • spread promoting launch contents
  • horoscope
  • 3 pages of adverts on covers: Cow & Gate;
    T-Mobile; and DFS

The newspaper also carried a page advert for the 30p launch issue on Tuesday, February 7: 'Grab it! Read It! Love It! 68 packed pages of the best real life, beauty, fashion, men and celebrity exclusives.'
News International picks staff
News International profile


Smash Hits first issue Blondie
Debbie Harry and Blondie were on the cover of the first issue of Smash Hits

 

 

Emap closes Smash Hits
Emap is to close Smash Hits, an iconic title that has charted the ups and downs of British pop since it was launched as a monthly in November 1978. Sales peaked at a million in 1989 but had steadily fallen to 120,000, behind BBC rival weekly Top of the Pops, which is shored up by its link to the TV programme. The company also closed Just Seventeen in 2004, the closures signifying the switch in teenage spending to online and mobile phone based media. Smash Hits will live on as a digital music TV channel and radio station, online and as a mobile phone service. The magazine was a springboard for many journalists, including founding editor Nick Logan, David Hepworth, Mark Ellen, Barry McIlheney and Heat editor Mark Frith. The last magazine will appear on 13 February. A copy of the first issue for auction on Ebay had reached £30 on Friday. The seller, Ruth, said: 'I bought it. Smash Hits was the best pop magazine of its time. I'm 35 now and I used to buy it regularly from about the age of 8 to 13. I remember tearing out the posters to cover my walls and singing along really girlie to the songs.' Another copy sold just before Christmas for £14. 'Twenty seven years and this magazine is still going strong,' said that seller. Little did he, or she, know.
Emap profile
For a time, there was a 'blubathon' mourning the loss at SmashHitsForever.com


Real People launch cover Real People from ACP-NatMag - so far, so good  

Latest on sales
28 January 2006. Official sales figures for the second half of 2005 are due out in February. However, industry sources suggest that monthly titles will lose out to weeklies, particularly in the men's sector. Real People, launched just a fortnight ago, looks to have gone down well, with issue one coming in at about 600,000 sales. An industry rule of thumb would suggest a settle down of 70% of that, or 420,000 copies, which is a higher than the target of 350,000.
Of last year's launches, ACP Natmag is powering on with Reveal and it may soon be chasing IPC Media’s Pick Me Up. The latter’s sales are hovering around the 500,000 mark but seem to be flat - more investment may be needed.
Burda’s Full House hasn’t had a great year and being delisted by Tesco hasn’t helped. Grazia has maintained steady growth whereas Easy Living doesn't seem to have set the world alight. Newsstand sales have been constant at about 200,000, but subscriptions may boost the ABC figure.


Gardenlife first issue coverTV gardener Alan Titchmarsh was featured in the first issue of Gardenlife  

Seven closes Gardenlife
February will be the final issue of Seven Publishing’s Gardenlife, which was launched in May 2004. The title failed to dent the sales of runaway sector leader Gardeners' World (at £2.95 with almost 140,000 subscriptions) – even though Seamus Geoghegan, the managing director of Seven, had launched the BBC title as publisher at BBC/Redwood in 1991. Gardenlife had attempted a new, lifestyle-based approach to gardening. Its ABC sales figure for the first half of 2005 was a respectable 54,621 copies, suggesting that the decision to close was down to poor advertising sales, higher overheads than its competitors (it is a small group and the only one based in central London) or that sales had fallen further in the last period. The market is highly seasonal and it has been estimated that gardening titles see 40% of their sales in just three issues – April to June. (BBC Easy Gardening gets round this by only running seven issues a year.) The closure may raise questions over Seven’s first launch, cookery title Delicious, but this has healthier sales at 83,456 to BBC Good Food’s 317,039. Also, Seven bought New Crane last year, publisher of Sainsbury's: The Magazine, which built on the strength of Delia Smith’s name and the supermarket’s distribution clout to gives the BBC a run for its money at 346,898.
BBC Magazines profile
Seven profile


Front cover
Front goes to Attitude publisher

 

 

Highbury sells all its divisions
January 23. Highbury House has sold its lifestyle magazines, including Front and Hotdog, to SMD Publishing, a new company set up by adult magazine publisher Remnant Media. The terms of the deal were not disclosed. Highbury has also sold its computer games division, with titles such as Play, X360 and GamesTM, to Bournemouth-based Imagine Publishing. A third division of special interest titles, including Model Boats, Military Modelling and Popular Patchwork, went to Leeds-based company buyout specialist Endless, which has set up an offshoot called Brush Colour that then changed its name to Encanta Media.
Remnant Media profile
Imagine profile


Real People launch cover Launching into a crowded sector  

Real People from ACP-NatMag
19 January 2006. ACP-NatMag, London. 30p (60p); 60pp. Ed: Vicky Mayer
The joint venture company formed by National Magazines and Australia's ACP has backed the Real People (Project Star) launch into the crowded real lives sector with a £6m marketing budget and extensive research. IPC spent a similar sum launching Pick Me Up a year ago. Market leader Take a Break sells 1.2 million copies a week. Also, Sun publisher News International is to launch Love It! next month. ACP-Natmag publishes two weeklies, Reveal (October 2004 launch) and Best.
Real People
ACP-NatMag profile



 

 

Emap sells Period Living to Centaur
January 19. Emap announced it had conditionally agreed to sell Period Living and Traditional Homes magazine and website to trade publisher Centaur Holdings for £1.5 million. The monthly has a circulation of 55,337 (ABC January - June 05). The sale, which should take place on 3 February, is a sign of Emap focusing its resources - it does not publish any other magazines in the consumer homes sector. Centaur does have some complementary titles, including Homebuilding and Renovating.
Emap profile
Centaur website


Wallpaper cover Design awards special with four vertical layers on Wallpaper's cover. Split is: design awards part; issue; 2006; and green strip  

Fancy covers for Wallpaper and GQ
Both Wallpaper and GQ feature innovative covers on their February issues. The IPC title has four different-sized parts laid upon each other. Condé Nast's men's monthly celebrates its 200th issue with five covers on each copy; Kate Beckinsale is the front one on all copies.
Wallpaper
GQ
Condé Nast profile
IPC Media profile


 

News International picks staff for launches
January 10. News International has taken on Augusta Barnes, a former publisher of Emap monthlies New Woman and Top Santé, for the same role at Love It, its real-life women's weekly set for launch on Monday, February 6. The company has also headhunted Karl Marsden, group commercial director of IPC’s Nuts and Loaded, suggesting it might launch a men's weekly. He will be commercial director. Love It will compete with Bauer's Take a Break and IPC’s Chat. The cover price will be 60p, although the first issue will be sold for half that, and a 32-page sample will go out with the The Sun in the South East on the last Saturday in January. Love It will also come up against ACP-Natmag’s Real People. Camilla Rhodes, former managing director of the Sun and News of the World, heads up the new magazine arm. Also, a UK launch for the Australian monthly homes magazine Inside Out is planned for 16 March. Media Week has reported that News International has trademarked Treat, Strip, Off, Game and Juicy. The magazines will be distributed by NI's own network, rather than a magazine distributor, which means they can appear in newsagents on Monday.
News International profile


Another Man launch cover Launch from autumn 2005  

Rankin - Dazed and profiled
January 2. Photographer and Dazed & Confused co-founder Rankin is interviewed by the Independent. He admires 'David Bailey a tremendous amount, and Tony Elliott did something incredible when he started Time Out. I also love the guys from i-D, and I've always admired Nick Logan, the founder of The Face, and Ingrid Sischy of Interview in America. Those kind of people have always excited me because they've gone out on a limb and taken a risk.'
Independent interview
Dazed profile


http://www.thesharpedge.biz/
Sharp Edge cover
For would-be entrepreneurs
 

The Sharp Edge
January. Jack Spaniels, London. £3.25; 130pp. Ed: Hugo Greenhalgh
Sparked by the success of the Dragon's Den programme on BBC2 that aims to encourage entrepreneurs. Features Duncan Bannatyne, one of the judges, on the cover. The series led to funding for fashion magazine Wonderland.
www.jackspaniels.co.uk
www.thesharpedge.biz


Australia magazine Merricks For emigrants  

Australia & New Zealand and Florida
Dec 05/Jan06. Merricks. £3.75; 124pp. Ed: Anna Scrivenger
The latest in a range of titles from Merricks covering lifestyle, buying property and travel to various countries. The range focuses on advice for people who want to migrate. Australia (six a year); limited distribution: only WH Smith; sponsored by Currencies Direct. Florida quarterly.
Travel sector profile


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